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Tutorial

Minimize Your Unsubscribes

  • January 9, 2026
  • 0 replies
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If you haven't set up your preference center you should ASAP! People on your lists will thank you.

More info here: Boost Email Engagement with ActiveCampaign

In this video, learn how to personalize your campaign footer in ActiveCampaign to improve compliance, enhance user experience, and boost engagement. In this tutorial, we’ll walk you through the steps to create a custom footer and integrate a preference center form, allowing subscribers to manage their email preferences instead of unsubscribing.

Key Takeaways:

  • Why a compliant and customizable email footer is crucial
  • How to create a preference center form in ActiveCampaign
  • Step-by-step guide to customizing your campaign footer
  • How to add unsubscribe and manage subscription links
  • Saving your personalized footer for future use

Take control of your email marketing strategy and give your subscribers the flexibility they need.